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About us

Who Are We

Where we've been and where we're going

About us

Why We Are Sought After ...

AdvocacyAbout Advocacy

Welcome to the Housing With A Purpose initiative, dedicated to addressing housing affordability and home ownership through:

1. Knowledge is power : Education and mentorship
2. Personalised strategies : Creative and innovative strategies
3. Strong Partnerships : Advocating a way

We are proud to provide an alternative values based service in the home ownership service provision that is centred around education and mentorship. ​The outcome of our knowledge base approach, helps give everyday people the confidence to explore their home ownership, longevity security and investment options. Our community then choose whether they would like to tap into our Ambassador network and our private membership to help facilitate their goals.

The Housing With A Purpose initiative is NOT a Real Estate Agency. If you prefer to have a real estate sales person, then we are not the right organisation for you to speak to.  For us, we are not about selling to our clients. Our outlook is to equip people with the tools to become home owners, keep the home with options during distress times and how to leverage your home to build prosperity. It's about journeying with them to fulfil THEIR goals with their newly learned strategies so that they can thrive independently. And that is why we are proud to spearhead one of the first home ownership social enterprise in Australia. ​

Our Ethos

Our Mandate

Our "Be Visionary" is powerfully simple

​"Making a way for people to find their belonging and prosperity through property." ~ B.Gee Founder

We achieve this through:

  1. Knowledge is power : Education and mentorship
  2. Personalised strategies : Creative and innovative strategies
  3. Strong Partnerships : Advocating a way

Our Mission is to "Be Purposeful" in:

“Purpose is the reason for your rare, precious existence that is useful to others.”― Zach Mercurio

Co-creating prosperity strategies that develop assets which strengthen people, community and our footprint on the environment.

When we development mutual beneficial partnership and deliver fee for service initiatives, our ethos always centres around the social impact outcome.

We are reminded to "Be Relevant" in :

"Journey with them to fulfil THEIR goals and bank on the GOOD KARMA economy." ~ B.Gee Founder

For us, we are not about selling to our clients. Our outlook is to be strategists that problem solves together so that our clients prosper. We are conscious through the following ways :

  1. Implement doable solutions
  2. Source ethical partnerships
  3. Advocate to influence change
  4. Supporting their journey
  5. Positive social-economic impact
Our Approach

Our Unique Approach

Welcome to our M.A.C Approach based on Agile methodologies. We approach concepts, projects and initiatives through a wholistic, proactive and forward thinking perspective. To achieve this provision,

Mentorship: to Families, Individuals and aspiring Home Owners

Advocacy: to Communities,  Government/Not for Profit, Industry Networks and Housing Interest Groups.

Consulting: to Industry, Special Interest Groups and Future Developers.

Our Journey

Our Why

Three dynamic women (Ballina Gee, Dr Judy Banko and Giovanna Volpe) who formed strong friendships for over 20 years spearheading many different projects, career highlights, community initiatives and personal endeavours. All three are successful in their own fields and are passionate about social housing, affordable housing and the gaps which people who are in disadvantaged situations, fall through.

During years of conversations about this topic, there was a collective light bulb moment and Housing with a Purpose was born. After many years of research and finding the right innovative partners, the pilot projects were generated causing a momentum to drive the vision.

Our organisation was originally established to create housing accessibility and infrastructure that changes our community. In our career we have worked on asset development and housing projects but felt that in order to make a difference without the red tape, pivoting to a private profit for purpose model was best.

We understood that when private partnerships were implemented correctly, it can benefit the individual, community and the environment. ​We have made a tremendous impact on the lives of those supported since our inception in 2017 trialling the concept. The feedback from our clients and organisations had enabled us to scale up in 2020.

Over a period of time, other initiatives and personal circumstances hindered Dr Judy Banko and Giovanna Volpe from continuing to be Directors and so one woman continued to hold the baton building on the momentum of the past. Thank you to those who walked the path before us. Rest in peace Giovanna Volpe (March 2020).

Our NOW

Meet the Woman Behind "Housing With A Purpose"

Known as the go to person for difficult challenges, implementing disruptive innovative solutions, concurrently managing diverse multi-million dollar projects and strategic transformational implementations, she has become a sort after catalyst. As a respected advocate she is a high profile individual professionally and within her own personal creative endeavours.

She is passionate about wealth creation through asset development where her perspectives are anchored through 15 years involvement in helping victims of Family and Domestic Violence, Homelessness, Refugee settlement services and mentoring innovative global leaders.

Ballina finds joy in changing people's lives through property prosperity and as a survivor of domestic and family violence that had led to being displaced, she brings lived experience, humanity and holistic insight to this industry.

Within 2 years of preparations and launching Housing With A Purpose, she bootstrapped the business delivering the following in a short space of time:

  1. World Premiere Symposium - "Property Investment for Social Impact" event bringing Government, community leaders, innovators and extremely wealthy stakeholders together including the Australian Millionaires Magazine, The World Bank Australian representative, Tokenism disruptors and a Letter from NSW Minister.
  2. 2019 International Women's Day Finalist - Business Woman of the year runner-up awarded by the NSW Pacific Women's Business and Professional Network;
  3. Successfully landed multi-million dollar deals for listing agencies and developers in a time where the property market is turbulent
  4. Building a team of independent home ownership advocates to provide avenues for them generate their own income whilst helping everyday people switch from renting to home ownership even without the full deposit.
  5. Conduct advocacy work and consultation increasing awareness of innovative strategies to tackle affordable housing and mortgage friendly small developments.
  6. Founder to officiate Sovereign Unit Trust / Body Corporate security verification and Private Members Association establishment under International Law.

Connect with her and her thousands of network connections on LinkedIn.

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Latest News

Displaying the last 3 news

15
Feb
How to achieve mortgage free homes
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February 15, 2021

The power of smart design, smart strategy and debt free homes that make these strategy options a mortgage free home.

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18
Feb
WOW Self Care School Doors Open For Enrolment
I
February 18, 2021

Support your property and financial goals through the WOW Self Care School. Housing With A Purpose wants you to thrive in your life and get the support you need to break down the obstacles that are holding you back and take you to the next level of prosperity.

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9
Feb
Supporting a wealth building mindset for our clients
Ballina Gee
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February 9, 2021

Housing With A Purpose brings on Peak Wealth Management as an independent financial wealth management support for the benefit of our current and future clients.

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